Have you been to a formal event and noticed all the women in their heels? How about a horse racing event? Ever wonder how the women would manage in their heels after a few hours? The hats might be part of the attire, and might even be useful, but high heels…what practical purpose could that serve?
Well, the organizers of Dubai World Cup realized this and got Fit In Clouds portable shoes for their celebrity guests! The Dubai World cup was held on March 26th in Dubai, and Fit In Clouds was part of the event! We worked with the event sponsors to provide foldable shoes, customized with event logo’s, to be given to guests for use during and after the event. And this is not just any race! The race is sponsored by Emirates Airlines and is worth US$ 6 Million, making it the richest horse race in the world.